Tuesday, February 7, 2012

Get food delivered to your cinema seat by a click on your phone! Too easy


QkR — pronounced “quicker” — was developed by Mastercard in partnership with Hoyts chain of cinemas andCommonwealth Bank in Australia. To order food or drink from their seat, customers use the QkR app on their phone to scan or type the QR code located on their arm rest. Alternatively, they can tap the NFC tag alongside it. Either way, they can then choose an item from the menu displayed on their phone, confirm, and pay for their order. Their food or drink will then be delivered to their seat by a member of cinema staff. The QkR trial was launched at Hoyts’ Premier cinemas last month. The video below shows QkR in more detail:
The QkR system and app — available on both iPhone and Android — facilitates easy payment without the need for cash and cards. How could you employ QR codes to make the purchase process simpler for your customers?
Spotted by: Raymond Neo
Personally, I´m waiting for grocery stores like IGA, Coles and Wollies to accept Paypal, so I don´t have to carry my wallet. Wallets are such a waste of space nowadays; all we need should be a phone (and a BACKUP if anyone knows how to backup their iphone....). You can pay for movie tickets on Event cinemas app and pay with your Paypal - no credit card codes needed (WAY too many numbers to fill in, right?) 
If YOU see cool new business ideas, send them to http://www.springwise.com/tipus/

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